Email with Impact:

Turn Subscribers into Lifelong Supporters with Impactful Nonprofit Email Campaigns
A Complete Setup and 1-on-1 Training Package to Kickstart Your Nonprofit Newsletter and Email Marketing to Grow Your Impact
Apply Now

Part 1: Strategic and Technical Email Setup

Receive custom designed email and newsletter templates, opt-in forms, list segmentation, analytics and a strategy of how to use it.

Part 2: Private Training for Mailchimp & Email Creation

Mailchimp training personalized to your nonprofit so you can send emails that drive results, without taking the time.

Nonprofit Emails Get Left Behind

Nonprofit communications, emails included, are often inconsistent, boring, self-centered and get drown out by the for-profit experts of the world like Lululemon, Groupon, and Red Bull. That’s what Methodic Content is here to change – we can use content and email marketing to bring the attention back to nonprofit organizations trying to make a real difference for a deserving cause.

But when only 37% of nonprofits don’t even send an email within 30 days of someone signing up, we’re not off to a good start.

It’s scary how neglected email is, but growing a nonprofit’s reach is hard work and if you’re anything like the other nonprofit leaders and communications professionals I’ve worked with, it’s a constant struggle to get everything done, especially newsletters.

And I get it, email sending programs are overwhelming, and when you’re sending to hundreds or thousands of people it can be nerve racking! It’s absolutely not your fault though – you haven’t had the time to learn, or anyone to teach you how to do it effectively.

But one big mistake that nonprofits make… is failing to prepare a system for email campaigns.

The fear is nonprofit email marketing will take a lot of time, right? Actually no. With proper strategy, setup, templates and automation we can improve your results without taking much time away from your other key tasks.

Experienced these before with your nonprofit newsletter?

  • People just don’t want to subscribe. And why should they? “Newsletters” just sound boring.
  • Your subscribers don’t open your email, maybe because of spam filters, maybe they just skip it.
  • Those who open, don’t take any action, or worse, they unsubscribe! (a real punch to the gut)

**Note: These don’t automatically mean they’re not interested in supporting your cause!

Bad Emails Drive People Away

In fact, your old newsletter, with 1990’s graphics and an unfriendly layout for mobile devices might even be hurting your chances of success. The longer you keep up without a proper strategy and method could even push away your best connections. They will disengage and all your effort to gain more donors and volunteers will be wasted if you can’t keep your current ones connected.

 

What’s the Value of Better Nonprofit Email Marketing?

Take a piece of paper, and total every one-time donation or volunteer that you had last year and calculate how much it would mean to you if you could even get a quarter of them to reliably, and excitedly come back and support again. This is but a small fraction of the value that building a community through email can provide.

The longer you neglect your email communications, the more it’s costing you.

The Email with Impact Program Will Get People Excited to Read Your Emails 

Methodic Content is here to help your small or large nonprofit consistently talk with passion and creativity to your donors, volunteers, and subscribers through email campaigns. We want your emails better than any of the best for-profits out there.

This done-for-you email setup will have people excited to open your emails. When that happens, they’ll stay around longer, donate more, and get more involved in your mission.

Through

Part 1

We Will:

  • Completely setup your Mailchimp account with lists, segmentation, tracking, and integrations.
  • Create all the email templates you’ll need for branded, high-quality newsletters, based on a proven formula for engagement.
  • Setup opt-in forms on the 4 top-rated places on your website (And one that’s not on your site*):
    • Your Home Page
    • Your Sidebars
    • Below Your Blog Posts
    • Triggered Popups
    • *On A Live Event Registration Form (or Tablet App)
  • Prepare a unique offer to get people to sign up to your email list (Hint: it’s not a “newsletter subscription”)
  • Create your welcome emails and basic automation to build relationships and engagement without using your time.

Through

Part 2

You Will:

  • Be trained on an easy-to-follow process for using Mailchimp and managing emails with your new templates.
  • Learn the truth about how many emails you should send, chances are it’s more than you think.
  • Understand the difference between having a newsletter, and leveraging email marketing
  • Learn the secrets to writing subject lines and call to actions that get more opens, and more engagement
  • Learn the key tactics to email list growth that will get you more exposure and community members

Apply to Work with Methodic Content

Just send me the details about your nonprofit, what you’re already doing with email, and any problems you’re currently facing. I will be happy to have a conversation about if we would be a good fit to work together.

Through

Part 1

We Will:

  • Create all the email templates you’ll need for branded, high-quality newsletters, based on a proven formula for engagement.
  • Setup opt-in forms on the 4 top-rated places on your website (And one that’s not on your site*):
    • Your Home Page
    • Your Sidebars
    • Below Your Blog Posts
    • Triggered Popups
    • *On A Live Event Registration Form (or Tablet App)
  • Prepare a unique offer to get people to sign up to your email list (Hint: it’s not a “newsletter subscription”)
  • Create your welcome emails and basic automation to build relationships and engagement without using your time.

Through

Part 2

You Will:

  • Be trained on an easy-to-follow process for using Mailchimp and managing emails with your new templates.
  • Learn the truth about how many emails you should send, chances are it’s more than you think.
  • Understand the difference between having a newsletter, and leveraging email marketing
  • Learn the secrets to writing subject lines and call to actions that get more opens, and more engagement
  • Learn the key tactics to email list growth that will get you more exposure and community members

Apply to Work with Methodic Content

Just send me the details about your nonprofit, what you’re already doing with email, and any problems you’re currently facing. I will be happy to have a conversation about if we would be a good fit to work together.

Who’s Your Email Specialist?

I’m not your average marketer. I’m creative, yet analytical, and have a passion for making positive change. Through my 5+ years working in digital and content marketing I’ve experienced email as THE best way to communicate with your audience, and it should be at the core of all your communications.

I’ve always been a creative person, previously a performing musician turned marketer I found my passion in content creation and strategy. However, it wasn’t enough. My desire for making an impact, and finding meaning drove me to build Methodic Content, where I can help nonprofit’s get the attention they deserve by using content marketing.

But even more than just a practitioner, I’m an coach. In every role I’ve taken on there’s always been some element of educating and training others, whether it’s on strategy, creative design, or software use.

I want to bring my passion, creativity, and drive to help your nonprofit succeed!

The No Monkey-Around Money Back Guarantee

If you’re at all unsatisfied with the work we’ve provided just let me know and I will be happy to refund your money. The point of this service is to get you set up with a world-class system of email templates, forms, opt-ins and training to use them for better connections with your audience. If we didn’t do our job right, we’ll be as disappointed as you. Mention it within the first 30 days and we’ll refund 100% of your money back.

Even more… you can keep the work we’ve done. It’s our loss completely, this is work and hours we cannot get back, so you know we’re serious about it. Yes, we risk someone taking advantage of this illegitimately, but when we say no-monkeying around, we’re serious.

Sincerely,

Joel Harrison

Joel Harrison, Founder, Methodic Content

“Twenty years from now you will be more disappointed by the things that you didn’t do than by the ones you did do.”

-Mark Twain

Apply to Work with Methodic Content

Interested in getting help creating the best possible nonprofit email newsletter, getting more people subscribed, and keeping them engaged? Just send a quick message with the details about your nonprofit, and your biggest struggle right now with email marketing. I will reach back to set up a complementary call to figure out if your nonprofit would be a good fit for this email marketing system.

 

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